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Nibblos Launch

Hypotheticals can be a bit hit and miss.

This was tightly scripted and rehearsed. After lunch and three full takes, to keep things fresh for the panelists, the autocue was changed, and a surprise ending added.

All the responses are therefore real and the result was a vehicle that showed off the best attributes of radio and defined it as a viable and credible advertising medium.

Writer: Tony Peterson
Producer: Ray Heckendorf
Production Company: Black Max
Year: 1990

With thanks to Bob Logie and Tom Crozier.

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